Winning deals in 2025 isn’t business as usual. Sales cycles are 25% longer than five years ago, only 30% of reps are expected to hit quota this year, and CEO confidence just took its sharpest drop since the 1970s. Add AI disruption to the mix, and it’s no wonder GTM leaders are feeling the pressure.
Listen now, and get the Director’s Cut package with exclusive strategies and the “Too Spicy for Public” clip: sing up here
In this panel discussion, host Summer Poletti (Founder of Rise of Us and creator of Revenue Remix) brings together three powerhouse voices to cut through the noise and share what the smartest leaders are actually doing to win deals now:
Stephanie Brooks — Content-led, full-stack marketing leader, consultant, mentor, and advisor
🔗 LinkedInSean Paulseth — Director of Enterprise Partnerships & Sales at ZayZoon, go-to voice on AI in sales
🔗 LinkedIn 🔗 ZayZoonSean Parnell — Founder of Innovaxis Marketing, helping companies align sales & marketing strategies that actually drive revenue
🔗 LinkedIn 🔗 Innovaxis
What you’ll learn in this episode:
How to use AI for sales coaching and enablement without falling into the “tech overwhelm” trap.
Why partnerships can be the trust shortcut you need when buyers hesitate.
The risks of stalled deals — and proven moves to cut through B2B buying complexity.
How smart CEOs are balancing innovation with risk management in a confidence crisis.
Lightning-round advice: What to ask your team this week, and what lever to pull to shorten sales cycles before year-end.
